Family Pride

Mr. Hirotake Arai, a hat maker by trade, started his company over 65 years ago. He was an artisan, a craftsman - and a motorcycle rider. Today, Michio "Mitch" Arai, another lifelong rider, runs the company. And his son, Akihito, is now the third generation. If your family name was on your product, how well would you make it?


Family Pride